In Episode 4 of The Process Leadership Show, Brian and Craig discuss two more sides of The Creativity Cube: Criteria and Cultivation.
The Criteria side relates to how ideas, once generated, are chosen. Craig present how to determine criteria, and then how to use those criteria to choose from our ideas.
The Cultivation side is all about preparation. Craig discusses how to select the team and prepare them for the brainstorming session.
For more information about Better Brainstorming using The Creativity Cube, head to brainstorm.coach.